Each is kitted out with RGB-controlled LED, which allows the entire studio to be used as a whole or for different programmes in parallel. The studio currently houses seven sets to ensure parallel production. Although the camera systems are currently operational in HD, they have been chosen for their ability to support a full 4K workflow in the future. The studio is equipped with six Sony HXC-FB80 camera systems, JVC 4K cameras, Fujinon lenses and a 12m crane, as well as the latest LED lighting technology. This facility sees the first installation of Barco XT LED screens in Iraq and the first deployment of the Ross Xpression Tessera systems in the Middle East, says Zaid Wattar In addition, we had to integrate this with Ross’ Xpression Tessera graphics seamlessly to get the cutting-edge look and feel of the video walls,” he says. “The main challenge with the Barco video walls is its curved shape. Besides being home to the largest live TV studio in Iraq with seven different studio sets featuring different themes, the facility also has the first installation of Barco XT LED screens in Iraq and the first deployment of the Ross Xpression Tessera systems in the Middle East. “We invest millions of dollars to upgrade to the latest technology and uplift Sharqiya’s studio sets and environment, with state-of-the-art video walls and new and advanced presentation technology” – Ahmed Bin-Afif, CTO, Al Sharqiya GroupĪt the new Erbil facility, there are a few technical highlights that make it stand out, says Wattar. As an integrator with deep roots in the Iraqi market, working on the Erbil project has been a matter of pride for Wave Media Solutions,” explains Zaid Wattar, WMS Managing Director. “It has been a pleasure working with the Al Sharqiya team on all their projects. Wave Media Solutions has been a long-term systems integration partner and they have worked with us on our projects in Dubai, Baghdad and now Erbil.” “The Erbil studio complex is a fine example of the team being involved in the project all the way from design to complete build. “We have a very competent engineering department that has been closely involved in all our studios’ build,” explains Bin-Afif. As a result, it has continuously upgraded its facilities to retain its top position in the market. Over the years, the group has produced over 200 Iraqi dramas with major producers and directors in the television and production field. Al Sharqiya Television produces a lot of different content including drama, entertainment, factual, informational and educational programmes. We operate with the latest broadcast technologies and offer the highest image quality from production, transmission and delivery to our viewers across all our platforms including our websites, OTT, online streaming and official social media channels.”Īl Sharqiya has traditionally enjoyed wide popularity in Iraq and with the Arab diaspora in Europe, the Middle East and North Africa. “We invest millions of dollars to upgrade to the latest technology and uplift Al Sharqiya’s studio sets and environment, with state-of-the-art video walls and new and advanced presentation technology that includes a mix of virtual and augmented reality solutions. “The group owns and runs over 4,000sqm of broadcasting centres in London, Dubai, Amman, Erbil, Baghdad and Basra,” explains Bin-Afif. The Erbil studio complex was kitted out and integrated by systems integrator Wave Media Solutions in conjunction with local partners and the media house’s local engineering department, headed by CTO Ahmed Bin-Afif, who manages the group’s tech operations across Dubai, Amman, London, Baghdad and now Erbil. Designed with modern open spaces in mind, this facility is now home to Iraq’s largest studio and is the group’s seventh. In an exclusive interview with BroadcastPro ME, Al Sharqiya’s CTO Ahmed BinAfif and systems integrator Wave Media Solutions share the technical highlights of this project.Īl Sharqiya, Iraq’s first privately owned satellite channel, widely popular among both Iraqis and the Arab diaspora, has opened a brand new 1,400sqm studio facility in Erbil. Iraq’s Al Sharqiya Group, known for its news and general entertainment channels, recently built and kitted out a brand-new TV studio complex in Erbil.
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